10 Minutes (Lee Hyori song)

Source: Wikipedia, the free encyclopedia.

"10 Minutes"
Single by Lee Hyori
from the album Stylish...
ReleasedAugust 13, 2003 (2003-08-13)
Recorded2003
Genre
Length3:54
CJ E&M
Songwriter(s)MayBee
Producer(s)Kim Do-hyun
Lee Hyori singles chronology
"10 Minutes"
(2003)
"Hey Girl"
(2003)
Music video
"10 Minutes" on
YouTube

"10 Minutes" is the debut single by South Korean recording artist

CJ E&M on August 13, 2003. A R&B and hip hop number, "10 Minutes" was written by MayBee with production handled by Kim Do-hyun. Following its release, the song became a commercial hit in South Korea and spurred numerous musical and fashion trends at the time—its popularity gave way to what domestic media dubbed as the "Hyori Syndrome".[1]

The accompanying

KBS Music Awards
.

Background

Lee Hyori became well known in South Korea as a member of girl group Fin.K.L, who debuted in 1998 under DSP Media. The group released their final studio album, Forever, in March 2002. The album reached number two on the MIAK monthly album chart and sold over 250,000 copies.[2] Beginning in 2003, the members began exploring individual activities, thus putting group activities in a temporary hiatus.[3] Lee Hyori embarked on a solo career with the release of her debut studio album Stylish..., which spawned the lead single "10 Minutes".[4]

"10 Minutes" was written by musician and lyricist MayBee whilst production was handled by Kim Do-hyun. It is a R&B and hip hop number with lyrics describing how Lee can seduce a man in only ten minutes.[5][6]

Promotion

Music video

The accompanying

MTV Korea in July 2004, "10 Minutes" ranked at number three.[9]

Live performances

To promote "10 Minutes" and Stylish..., Lee made appearances at various live concerts and

Big Bang performed together a medley of their songs, which included parts of "10 Minutes".[12]

Awards

The song's popularity led to what South Korean media called the "Hyori Syndrome".[1]

"10 Minutes" won numerous accolades, including the Most Popular Music Video daesang at the 2003 Mnet Music Video Festival[13] and the Grand Prize at the annual KBS Music Awards.[14] It won the Grand Prize at the 2003 SBS Gayo Daejeon.

Awards for "10 Minutes"
Year Organization Award Result Ref.
2003
KBS Music Awards
Grand Prize (Daesang) Won [14]
Main Prize (Bonsang) Won
Mnet Music Video Festival Most Popular Music Video (Daesang) Won [13]
Best Female Artist
Nominated [15]
Best Dance Performance
Nominated
SBS Gayo Daejeon Grand Prize (Daesang) Won [16]
Music program awards
Program Date
Music Camp September 6, 2003
September 20, 2003
September 27, 2003
Inkigayo September 7, 2003
September 14, 2003
September 21, 2003

In popular culture and covers

In 2024, "10 Minutes" experienced a resurgence on TikTok, igniting a Y2K aesthetics trend known as the "10 Minutes Challenge".[17]

Various K-pop artists have performed covers of the song, including Twice's Nayeon, Momo and Jihyo,[18] Loossemble,[19] Everglow,[20] Class:y, Ichillin', Laboum, and a joint performance from Kard's Jiwoo and CLC's Yeeun.[21] Itzy's Yeji, Ryujin, and Chaeryoung,[22] Riize,[23] and Cha Eun-woo[24] additionally covered the song on The Seasons: Lee Hyori's Red Carpet, hosted by Lee herself, in 2024.

Cultural impact

Lee's solo debut with "10 Minutes" has been noted by publications as the mark of her transition to a primarily sexual image.[25][26] The Korea Herald noted how the track led to a wave of interest that came to be known as "Hyori Syndrome", leading her to be dubbed the "sexy queen of K-pop."[27] Writing about the effect of the "Hyori Syndrome" in the industry, an editor from Beautytap said that "the flirty images of K-pop girl groups today can be credited in large part to Hyori pushing the limits"; "Hyori rocked racy outfits, danced provocatively in her videos, and didn't seem afraid to push the limits of what was considered 'acceptable sex appeal' at the time in Korea."[28] A reporter from domestic media outlet Star News wrote that since "10 Minutes" in 2003, Lee created a boom in the industry among women of all ages, and became a trendsetter in the South Korean fashion world.[29]

Having appeared on the front page of newspapers 891 times after the release of "10 Minutes", Lee set a Guinness World Record at the time for the highest number of front-page newspaper appearances.[30] In 2007, The Korea Times named Lee one of 10 Influential Women on the Cultural Scene since 1950, saying that "the Lee Hyori syndrome spread around the country" after the release of "10 Minutes", leading to her becoming a fashion icon and the highest-paid female singer in Korea at that point.[31] Marie Claire included the song in their list of 35 essential K-pop songs, writing that "it was so popular that 2003 was nicknamed 'The Year of Hyori' in Korean media."[32] In a panel of 35 music critics organized by Seoul Shinmun and Melon, "10 Minutes" was ranked the 16th greatest K-pop song of all-time; music critic Subtle said that the song yielded major influence on female idols, which still showed years after its initial release.[33]

References

  1. ^ from the original on November 20, 2021. Retrieved November 20, 2021.
  2. ^ "Miak.or.kr" 2002.03월 – 가요 음반 판매량 [2002.03 – Sales volume] (in Korean). Music Industry Association of Korea. Archived from the original on April 26, 2005. Retrieved May 7, 2021.
  3. ^ [신작 DVD 포커스] 핑클 라이브 콘서트 [[New DVD] Fin.K.L releases live concert]. Digital Times (in Korean). March 28, 2003. Archived from the original on November 30, 2021. Retrieved November 30, 2021 – via Naver.
  4. ^ "Stylish... – Album by Lee Hyori" (in Korean). Melon. August 13, 2003. Archived from the original on November 30, 2021. Retrieved November 29, 2021.
  5. ^ 이효리 '애인 강탈' [Hyori Lee "robbing her lover"]. Ilgan Sports (in Korean). August 12, 2003. Archived from the original on November 20, 2021. Retrieved November 20, 2021 – via Daum.
  6. ^ Choi, Min-young (August 25, 2003). "'두얼굴'의 매력 이효리" [The charm of Lee Hyori's 'duality']. Kyunghyang Shinmun (in Korean). Archived from the original on November 20, 2021. Retrieved November 20, 2021 – via Naver.
  7. ^ 이효리 "방송퇴출" [Lee Hyori 'banned from broadcasting']. Ilgan Sports (in Korean). August 26, 2003. Archived from the original on November 20, 2021. Retrieved November 20, 2021 – via Daum.
  8. ^ '이효리 뮤직비디오' 방송심의 3사3색 ['Lee Hyori's music video' broadcast review, 3 versions sent to 3 networks]. Media Today (in Korean). September 4, 2003. Archived from the original on November 20, 2021. Retrieved November 20, 2021 – via Daum.
  9. ^ '최고 뮤비는 브라운 아이즈 '벌써 1년''-MTV 조사 ["Best music video is Brown Eyes 'Already a Year'" – MTV Survey]. Yonhap News Agency (in Korean). July 14, 2004. Archived from the original on October 10, 2022. Retrieved November 21, 2021 – via Naver.
  10. ^ Choi, Young-gyun (August 17, 2003). 명품 '이효리 모셔라'. Ilgan Sports (in Korean). Archived from the original on November 20, 2021. Retrieved November 20, 2021 – via Daum.
  11. ^ Lee, Kyung-ran (August 18, 2003). 이효리, "섹시댄스" 솔로 신고식. Ilgan Sports (in Korean). Archived from the original on November 20, 2021. Retrieved November 20, 2021 – via Daum.
  12. ^ 탑-이효리 깜짝 키스, '2008 MKMF' 흥분의 도가니 [TOP and Lee Hyori's surprise kiss at '2008 MKMF' is a melting pot of excitement]. Osen (in Korean). November 15, 2008. Archived from the original on November 20, 2021 – via Naver.
  13. ^ a b 2003 m.net 뮤직 페스티벌 최고의 수상자는 이효리와 빅마마 [2003 m.net Music Festival Winners: Lee Hyori and Big Mama]. Newsis (in Korean). November 28, 2003. Archived from the original on November 20, 2021. Retrieved November 20, 2021 – via Daum.
  14. ^ a b 'KBS 2003 가요대상' 또 이효리 수상 ['KBS 2003 Music Awards' Lee Hyori wins again]. Newsis (in Korean). December 31, 2003. Archived from the original on November 30, 2021. Retrieved November 30, 2021 – via Naver.
  15. ^ 엠넷, 뮤직비디오 페스티벌 [Mnet Music Video Festival]. Digital Times (in Korean). November 7, 2003. Archived from the original on November 20, 2021. Retrieved November 20, 2021 – via Naver.
  16. ^ [2020 SBS 가요대전] “1992년부터 시작된 SBS 가요대전의 역사와 역대 대상 수상자는?” [[2020 SBS Gayo Daejeon] 'What is the history of the SBS Gayo Daejeon since 1992 and who were the previous grand prize winners?']. Korea Lecturer News (in Korean). December 25, 2020. Archived from the original on January 10, 2024. Retrieved January 10, 2024.
  17. ^ Pyo, Kyung-min (May 19, 2024). "Y2K aesthetics resurface as cultural mainstay". The Korea Times. Retrieved June 5, 2024.
  18. Sports Chosun (in Korean). Naver. October 24, 2023. Archived
    from the original on January 23, 2024. Retrieved January 23, 2024.
  19. Sports Kyunghyang (in Korean). Naver. November 27, 2023. Archived
    from the original on January 23, 2024. Retrieved January 23, 2024.
  20. ^ "'불후의 명곡' 에버글로우, 이효리 '텐미닛' 재해석 '레전드 무대'" [‘Immortal Song’ Everglow reinterprets Lee Hyori’s ‘Ten Minutes’ ‘Legendary Stage’]. Sports Dong-a (in Korean). Naver. December 10, 2021. Archived from the original on January 23, 2024. Retrieved January 23, 2024.
  21. ^ "'케이콘택트2' 성공적 출발, 사흘간 전세계 200만 관객 사로잡았다" [‘K Contact 2’ gets off to a successful start, captivating 2 million viewers worldwide over three days]. Newsen (in Korean). Naver. October 19, 2020. Archived from the original on January 23, 2024. Retrieved January 23, 2024.
  22. ^ "있지, 인스타 팔로워 2000만·스포티파이 누적 스트리밍 23억 달성 '겹경사'" [Itzy achieves 20 million followers on Instagram and 2.3 billion cumulative streaming on Spotify]. Sports World (in Korean). January 30, 2024. Retrieved April 25, 2024.
  23. ^ "[더 시즌즈-이효리의 레드카펫] 보이 그룹 라이즈(RIIZE), 요즘 완전 대세★" [[The Seasons-Lee Hyori Red Carpet] Boy group Riize is a trend these days★]. KBS Media (in Korean). Naver. January 13, 2024. Retrieved April 25, 2024.
  24. ^ "[어게인TV] 차은우, 노래 도중 눈물 "이 곡은 아직 힘들다"(레드카펫)" [[Again TV] Cha Eun-woo cries while singing, “This song is still difficult” (Red Carpet)]. Herald Pop (in Korean). Naver. February 24, 2024. Retrieved April 25, 2024.
  25. ^ Park, Mi-ae (February 7, 2007). 청순 vs 섹시, 그 대표 여가수는 누구? [Innocent vs sexy, who is the representative female singer?]. Osen (in Korean). Archived from the original on November 20, 2021 – via Naver.
  26. ^ 이효리 눈의 비밀 '섹시함 + 귀여움' [Lee Hyori's secret eyes 'sexy + cute']. TV Report (in Korean). March 6, 2007. Archived from the original on November 20, 2021. Retrieved November 20, 2021 – via Naver.
  27. ^ "Lee Hyo-ri rides another wave of popularity". The Korea Herald. June 7, 2013. Archived from the original on October 31, 2013. Retrieved November 20, 2021.
  28. ^ Son, Angela (October 25, 2017). "Evolving Gracefully: Lee Hyori, K-Pop Superstar to Nature Goddess". Beautytap. Archived from the original on January 16, 2021. Retrieved November 20, 2021.
  29. ^ Kim, Won-gyeom (February 2, 2007). 이효리, 단막 드라마 위해 직접 의상 구입 [Lee Hyori buys her own costume for a one-act drama]. Star News (in Korean). Archived from the original on November 20, 2021 – via Naver.
  30. ^ "[SBS Star] 4 Celebrities Who Have a Guinness World Record". SBS News. April 19, 2019. Archived from the original on November 21, 2021. Retrieved November 21, 2021.
  31. ^ "10 Influential Women on the Cultural Scene (1950-2007)". The Korea Times. October 22, 2007. Archived from the original on December 10, 2021. Retrieved December 11, 2021.
  32. ^ LeGardye, Quinci (November 8, 2021). "35 Essential K-Pop Songs Every Fan Should Know". Marie Claire Magazine. Archived from the original on November 14, 2021. Retrieved November 20, 2021.
  33. ^ "Top 100 K-pop Masterpieces: 10 Minutes – Lee Hyori" (in Korean). Melon. August 2021. Archived from the original on November 2, 2021. Retrieved November 21, 2021.