Boomerang (Asian TV channel)
Broadcast area | Asia |
---|---|
Headquarters | Singapore |
Programming | |
Language(s) | English Chinese Malay Indonesian Thai Vietnamese |
Picture format | 1080i HDTV (downscaled to 576i/480i for the SDTV feed) |
Ownership | |
Owner | Warner Bros. Discovery Asia-Pacific |
Sister channels | Cartoon Network Asia Cartoon Network Philippines CNN International Cinemax Asia HLN Warner TV |
History | |
Launched |
|
Replaced | Cartoonito (original) |
Closed |
|
Replaced by | Toonami (original) Cartoonito (relaunch) |
Links | |
Website | boomerang |
Boomerang was a pan-Asian cable and satellite television channel owned by Warner Bros. Discovery under its International division of the namesake television channel in the United States. this localization first began as a programming block that aired on Cartoon Network Asia (from 2001 to 2005), before becoming its own channel in 2005.
On 1 December 2012, the channel was shut down and replaced with
The channel was replaced by Cartoonito on 28 July 2023. This mark the second time Cartoonito Asia appeared as linear TV channel as other big names, such as Disney Junior and Nick Jr. heading into the streaming portfolio.[3]
Programming
Former feeds
Malaysia
Due to made decision following TA-DAA! cessation on Astro, the channel ceased on Astro on 1 February 2023, and was replaced by CBeebies, while Unifi TV still airs that channel.
Philippines
In the Philippines, Boomerang broadcasts as a channel and also had a block on TV5 Kids that ran from September 2015 to October 2017. The block is in the Filipino language.
Thailand
In Thailand, Boomerang Asia has a localized feed in Thai that began broadcasting since 14 August 2013. Boomerang Asia's original feed launched on 14 March 2004 was broadcast in Thailand until the channel closed in December 2012. Boomerang Thailand can be viewed via TrueVisions. Boomerang Thailand is also the only Boomerang channel in the world which hasn't changed its logo & still uses the 2012 EMEA rebrand, until 15 March 2024 when it began using the 2015 logo already used in other feeds.[4][5]
Japan
In Japan, Boomerang Asia has been available via satellite since 2004. It broadcasts in Japanese. Boomerang Asia's original feed launched on 14 March 2004 was broadcast in Japan until the channel closed on 1 December 2012.
India
In India, Boomerang was able to be viewed via
Boomerang on TV5 Kids
A weekday afternoon Boomerang-themed block ran on
Since October 2017, the Boomerang block on
Logo history
-
Logo used in Thailand from 2013 to 2024.
-
Logo used in Thailand since 2024.
References
- ^ "Boomerang Bounces Back to Asia". Animation World Network.
- ^ "Astro perkenal dua saluran baharu bagi pek hiburan kanak-kanak | Astro Awani" (in Malay). Astro Awani. 11 December 2020.
- ^ Frater, Patrick (27 June 2023). "WBD's Boomerang Channel Rebrands as Cartoonito in Asia". Variety. Retrieved 28 June 2023.
- ^ https://www.youtube.com/watch?v=Xs6u-HZPjGM
- ^ https://www.youtube.com/post/Ugkx0zMppR9LeJW-JR0RlJs7k0Mrvbo8820Y